Last updated: February 2021
What Are Cookies?
When you visit our website, it may store or retrieve information in your browser, mostly in the form of cookies. Cookies are small text files that are transferred to your computer’s hard disk by a website. This information might be about you, your preferences or your device and is typically used to make the site work as you expect it. The information does not usually directly identify you, but it can give you a more personalized web experience.
What Types of Cookies Do We Use?
There are two broad categories of cookies: First party cookies, served directly by us to your device and third-party cookies, which are served by a third party e.g. Google, Facebook, Instagram, Twitter, LinkedIn.
Cookies can remain on your computer or mobile device for different periods of time. Some cookies are “session cookies”, meaning that they exist only while your browser is open. These are deleted automatically once you close your browser. Other cookies are “permanent cookies”, meaning that they survive after your browser is closed. They can be used by the website to recognize your computer when you open your browser and browse the Internet again.
This website uses the cookies that perform four functions, namely:
- Strictly Necessary Cookies;
- Functionality Cookies;
- Performance Cookies; and
- Social Media Cookies
- Strictly Necessary Cookies – These cookies are essential in order to enable you to navigate around the website and use its features, such as accessing secure areas of the website. These cookies don’t gather information about you that could be used for marketing or remembering where you have been on the internet. This category of cookies cannot be disabled.We use the following strictly necessary cookies:
| Cookie Name | Cookie Type | Source | Expiry | Purpose |
|---|---|---|---|---|
| PHPSESSID | Strictly Necessary Cookies | Hosting | Session | Cookie generated by applications based on the PHP language. This is a general purpose identifier used to maintain user session variables. It is normally a random generated number, how it is used can be specific to the site, but a good example is maintaining a logged-in status for a user between pages. |
| Confirmed_HCP | Strictly Necessary Cookies | aadcawareness.com | 1 Year | Boolean flag to remember if user has confirmed they are an HCP for 1 day. |
| viewed_cookie_policy | Strictly Necessary Cookies | aadcawareness.com | 1 Year | Is the primary cookie that records the user consent for the usage of the cookies upon accept and reject. It doesn’t track any personal data and is set only upon user action(accept/reject). |
| cookielawinfo-checkbox-necessary/cookielawinfo-checkbox-non-necessary | Strictly Necessary Cookies | aadcawareness.com | 1 Year | Records the default button state of the corresponding category. It works only in coordination with the primary cookie. |
| CookieLawInfoConsent | Strictly Necessary Cookies | aadcawareness.com | 1 Year | Records the default button state of the corresponding category & the status of CCPA. It works only in coordination with the primary cookie. |
- Functionality cookies – These cookies allow our site to remember the choices you make (such as your username, language, preferences, or region) to provide a more personalized online experience. These cookies collect information that may be anonymous but may also include personal information that you have disclosed. If you do not accept these cookies, the site’s performance and functionality may be affected, and access to content on the site may be restricted.
We use the following functionality cookies:
| Cookie Name | Cookie Type | Source | Expiry | Purpose |
|---|---|---|---|---|
| aadc_is_subscriber | Functionality cookies | ,aadcawareness.com | 1 Year | This cookie checks if a visitor is a registered subscriber, allowing access to gated content. This cookie contains no personal information. |
| aadc_is_hcp | Functionality cookies | ,aadcawareness.com | 1 Year | This cookie is set after visitors have confirmed that they are a healthcare provider. It allows access to additional content on the site The cookie contains no personal information. |
| aadc_lang | Functionality cookies | ,aadcawareness.com | 1 Year | This cookie prevents site from auto setting language. |
| wp-wpml_current_language | Functionality cookies | ,aadcawareness.com | 1 Year | This cookie checks if the visitor has selected a language. |
| player | Functionality cookies | .vimeo.com | 1 year | This cookie is used to store the user’s player preferences, such as volume. |
| vuid | Functionality cookies | .vimeo.com | 2 years | This cookie is used to store the user's video history. |
- Performance Cookies – These cookies collect information about how visitors use a website, for instance which pages visitors go to most often, length of time spent on the site, and if they get error messages from web pages. These cookies don’t collect information that identifies you. All the information that these cookies collect is anonymous and is only used to improve how a website works.
We use the following performance cookies:
| Cookie Name | Cookie Type | Source | Expiry | Purpose |
|---|---|---|---|---|
| collect | Performance cookies | .google-analytics.com | Session | Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. |
| _gat | Performance cookies | .googletagmanager.com | 1 Day | Used by Google Analytics to throttle request rate |
| _gid | Performance cookies | .aadcawareness.com | 1 Day | Registers a unique ID that is used to generate statistical data on how the visitor uses the website. |
| _ga | Performance cookies | .aadcawareness.com | 2 Years | This cookie distinguishes users from each other. |
| _gat_gtag_UA_157440120_1 | Performance cookies | .aadcawareness.com | Session | Used by Google Analytics to throttle request rate |
- Advertising/Targeting cookies – are used to deliver advertisements more relevant to you but can also limit the number of times you see an advertisement and be used to chart the effectiveness of an ad campaign by tracking users’ clicks. They are usually placed by third-party advertising networks with a website operator’s permission but can be also placed by the operator. These cookies can remember that you have visited a website, and this information can be shared with other organizations, including other advertisers. Without these cookies, online advertisements you encounter will be less relevant to you and your interests.
We use the following advertising cookies:
| Cookie Name | Cookie Type | Source | Expiry | Purpose |
|---|---|---|---|---|
| act | Advertising/Targeting cookies | .facebook.com | Session | This cookie is used to distinguish between two sessions for the same user, created at different times. |
| c_user | Advertising/Targeting cookies | .facebook.com | 3 Months | The c_user cookie contains the user ID of the currently logged in user. |
| datr | Advertising/Targeting cookies | .facebook.com | 2 Years | The purpose of the datr cookie is to identify the web browser being used to connect to Facebook independent of the logged in user. This cookie plays a key role in Facebook’s security and site integrity features. |
| dpr | Advertising/Targeting cookies | .facebook.com | 1 Week | Used for the purpose of the advertisement recommendation |
| fr | Advertising/Targeting cookies | .facebook.com | 3 Months | Used for advertising and contains the encrypted Facebook user ID and the browser ID |
| presence | Advertising/Targeting cookies | .facebook.com | Session | The presence cookie is used to contain the user’s chat state. |
| sb | Advertising/Targeting cookies | .facebook.com | 3 Months | Used by Facebook to improve friend suggestions |
| spin | Advertising/Targeting cookies | .facebook.com | 1 Day | Used for reporting on social campaigns |
| wd | Advertising/Targeting cookies | .facebook.com | 1 Week | This cookie stores the browser window dimensions and is used by Facebook to optimise the rendering of the page. |
| xs | Advertising/Targeting cookies | .facebook.com | 3 Months | This cookie contains multiple pieces of information, separated by colon (colon is encoded to the value %3A for transmission). The first value is an up to two-digit number representing the session number. The second portion of the value is a session secret. The third, optional component is a ‘secure’ flag for if the user has enabled the secure browsing feature. |
| _fbp | Advertising/Targeting cookies | .facebook.com | Session | Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. |
| muc | Advertising/Targeting cookies | .t.co | 2 years | This cookie is set due to Twitter integration and sharing capabilities for the social media |
| _ga | Advertising/Targeting cookies | .twitter.com | 1 Year | This cookie distinguishes users from each other. |
| personalization_id | Advertising/Targeting cookies | .twitter.com | 2 years | This cookie is set due to Twitter integration and sharing capabilities for the social media. |
| guest_id | Advertising/Targeting cookies | .twitter.com | 2 years | Twitter - Cookie set due to Twitter integration and sharing capabilities in the social media |
| mbox | Advertising/Targeting cookies | .twitter.com | 2 years | Twitter - Cookie set due to Twitter integration and sharing capabilities in the social media |
| syndication_guest_id | Advertising/Targeting cookies | .twitter.com | 2 years | This cookie is set due to Twitter integration and sharing capabilities for the social media. |
| lissc | Advertising/Targeting cookies | .linkedin.com | 6 months | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| liap | Advertising/Targeting cookies | .linkedin.com | 1 Year | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| lang | Advertising/Targeting cookies | .linkedin.com | Session | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| _gcl_au | Advertising/Targeting cookies | .linkedin.com | 2 Months | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| _guid | Advertising/Targeting cookies | .linkedin.com | 3 Months | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| li_sugr | Advertising/Targeting cookies | .linkedin.com | 3 Months | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| aam_uuid | Advertising/Targeting cookies | .linkedin.com | 1 Month | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| bcookie | Advertising/Targeting cookies | .linkedin.com | 2 Years | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| lidc | Advertising/Targeting cookies | .linkedin.com | 1 Day | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| li_oatml | Advertising/Targeting cookies | .linkedin.com | 1 Month | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| UserMatchHistory | Advertising/Targeting cookies | .linkedin.com | 1 Month | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| AMCV_14215E3D5995C 57C0A495C55%40AdobeOrg | Advertising/Targeting cookies | .linkedin.com | 6 Months | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| JSESSIONID | Advertising/Targeting cookies | .linkedin.com | Session | Used for CSRF protection |
Google Analytics
This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyse how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.
For more details on how Google processes your data please visit Google’s Privacy Policy available at https://policies.google.com/privacy?hl=en
To opt out of being tracked by Google Analytics across all websites visit tools.google.com/dlpage/gaoptout. Compatible with Chrome, Internet Explorer 8–11, Firefox and Opera.
How Do We Use Information We Collect from Cookies?
We use software tools such as Web server logs to gather information about our website users’ browsing activities, in order to constantly improve our website and better serve our customers. This information assists us in designing and arranging our Web pages in the most user-friendly manner and to continually improve our website to better meet the needs of our customers and prospective customers.
Web server logs allow us to count how many people visit our website and evaluate our website’s visitor capacity. We do not use these technologies to capture your individual email address or any personally identifying information about you although they do permit us to send focused online banner advertisements or other such responses to you.
How to control or delete cookies
Because we respect your right to privacy, you can choose not to allow some types of cookies. You have the ability to accept or decline cookies by modifying the cookies settings in your browser. You can also delete cookies that have already been set. However, note that blocking some types of cookies may impact your experience with the site and the services we are able to offer. If you have accepted our use of some or all cookies, the above information relates to cookies used on this website only. Please note that any consent to accept or to decline cookies is limited to this website only and not to other third-party owned websites or any other webpages, which may be hyperlinked to this website. For more information on cookies used by those websites, please refer to the specific privacy notice or cookie policy on those websites.
If you wish to restrict or block web browser cookies which are set on your device, then you can do this through your browser settings; the Help function within your browser should tell you how or you can click on one of the links below to go directly to the user manual for your browser:
Alternatively, you may wish to visit www.aboutcookies.org, www.allaboutcookies.org or https://cookiepedia.co.uk/ which contain general information about cookies and comprehensive information on how to modify the cookie settings on a wide variety of browsers and how to delete cookies from your computer. For information on how to do this on the browser of your mobile phone or tablet you will need to refer to your device manual.